Home > Terms > English, UK (UE) > trp - total rating point
trp - total rating point
Also called GRP (Gross Rating Point). The term refers to the total number of impressions delivered by a media schedule expressed as a percentage of a market population.
0
0
Improve it
- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Advertising
- Category: Billboard advertising
- Company:
- Product:
- Acronym-Abbreviation:
Other Languages:
Member comments
Terms in the News
Featured Terms
Industry/Domain: Law enforcement Category: Drug trafficking
Nitrous oxide
A colorless, sweet-tasting gas that is often used as an inexpensive recreational drug to achieve temporary highs. The drug can usually be obtained ...
Contributor
Featured blossaries
Browers Terms By Category
- Mapping science(4042)
- Soil science(1654)
- Physical oceanography(1561)
- Geology(1407)
- Seismology(488)
- Remote sensing(446)
Earth science(10026) Terms
- Hats & caps(21)
- Scarves(8)
- Gloves & mittens(8)
- Hair accessories(6)
Fashion accessories(43) Terms
- Pesticides(2181)
- Organic fertilizers(10)
- Potassium fertilizers(8)
- Herbicides(5)
- Fungicides(1)
- Insecticides(1)
Agricultural chemicals(2207) Terms
- Human evolution(1831)
- Evolution(562)
- General archaeology(328)
- Archaeology tools(11)
- Artifacts(8)
- Dig sites(4)