Home > Terms > English, UK (UE) > media mix
media mix
The combination of media types used together to meet the objectives of a media plan.
0
0
Improve it
- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Advertising
- Category: Billboard advertising
- Company:
- Product:
- Acronym-Abbreviation:
Other Languages:
Member comments
Terms in the News
Featured Terms
The Strokes
American rock band formed in 1998 in New York City, including Julian Casablancas, Nick Valensi, Albert Hammond, Jr., Nikolai Fraiture and Fabrizio ...
Contributor
Featured blossaries
Browers Terms By Category
- Nightclub terms(32)
- Bar terms(31)
Bars & nightclubs(63) Terms
- General art history(577)
- Visual arts(575)
- Renaissance(22)
Art history(1174) Terms
- Organic chemistry(2762)
- Toxicology(1415)
- General chemistry(1367)
- Inorganic chemistry(1014)
- Atmospheric chemistry(558)
- Analytical chemistry(530)
Chemistry(8305) Terms
- Architecture(556)
- Interior design(194)
- Graphic design(194)
- Landscape design(94)
- Industrial design(20)
- Application design(17)
Design(1075) Terms
- ISO standards(4935)
- Six Sigma(581)
- Capability maturity model integration(216)