Home > Terms > English, UK (UE) > Cost per person (CPP)
Cost per person (CPP)
This number describes the relationship between the cost of a television commercial and the estimated number of people or households who view it for TV advertising.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Advertising
- Category: Television advertising
- Company:
- Product:
- Acronym-Abbreviation:
Other Languages:
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